Tree Breezers Launch | Art Direction | Article Design
Photography by Timothy Smith
The Cut’s popular weekly editorial column In Her Shoes interviews real women about what they wear when they need to get things done. Building on the popularity of In Her shoes, we’ll transform the editorial column into a custom post called On Her Feet—a story about how one playful-yet-polished woman uses Allbirds to move through her fast-paced life in style.
Through an interview and custom photography, we’ll highlight her accomplishments and sophisticated look, then ask her to tell us about how she fuels her achievements with key comfortable professional pieces. Each photo will highlight the simple, sleek style of Allbirds paired with her elevated style.